Bordelle
DigitalIdentitySelected
Bordelle
DigitalIdentitySelectedBordelle is a women’s lingerie and bodywear brand that designs and manufactures unique garments at its in-house design studio in London and a factory in Cluj, Romania. We worked with the wonderful team at Bordelle to update their brand across all the key touch-points (no pun intended) — Logotype, Monogram, Packaging and Digital.
Our approach was to amplify the brand’s strongly female culture by utilising an art-fuelled aesthetic to create a sophisticated play on eroticism, with an aim to represent a broader Bordelle world that may, one day reach beyond the current product categories.